Now It's Time To Figure Out Which One Is Right for You

1. Traffic Potential:

If you're an SEO sorcerer & manage to take a position in the top-ranked page on the organic Google search results, you're maybe guaranteed 24/7  traffic flow; on the contrary, paid ads only drive page visits for as long as your campaign is up & running. PPC may get you more clicks in the short-term (as the survey says) but you'll end up paying more out of pocket too.

2. Get A Proper Idea About Cost factor:

Probably you have heard rumors that SEO is free of cost! Let's know something more about this so-called affirmation. Of course, you don't have to pay any upfront for organic website traffic, but getting the 'free' traffic from Google involves hard work. We all know that time is money & vice versa.

3. Take a look at what your competitors are!

The Industry benchmarks will give you an idea of how much you should spend. How high the CPC is, immensely depends on the services or products you're selling. The average CPC for accountants e.g., is $5.16, whereas healthcare professionals pay about $2.31 on average per click.

4. This is the perfect situation where Google Ads & PPC come in.

Regardless of whether you're an old or new wheel dealer, your organic SEO is still going to take time. AdWords & PPC advertising is the most effective way to quickly track the process of getting your wheel in front of the web's wheel buyers. 

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