Your website needs to not only bring in online leads, but it needs to convert visitors to potential customers for sales. With some key details, your website can significantly improve your conversion rates.
Visitors are not always willing to make a purchase on visiting a website. However, with exceptional design, navigation, and content, our Kolkata-based digital marketing firm can engage them, and encourage them to convert into clients.
Today, more than ever, people are relying on online solutions including websites and social media. Hence, websites for products and services need to be optimized for the best customer experience.
With an average of 40,000 Goole search queries every second, your website SEO strategy needs to be strong enough to be discovered by potential clients. The user makes a decision about your website initially based on its loading speed and page design. A poorly designed website will also increase your bounce rate.
Your website must then leave a lasting impression to gain the user’s trust, and encourage them to engage with your brand further.
Secondly, when a visitor lands on your website, it is primarily because they have a problem for which a solution is required. The ease of navigation must provide solutions to their questions specifically. The important features about improving the awesome website must be the most attractive.
Our Kolkata-based digital marketing firm is a local digital marketing company that is focused on the following practices in website design for maximizing conversions:
Information forms help collect information to contact and follow-up your leads later on. It should be short enough so as not to turn off the visitor; then they will fill it up quickly, and submit it.Call-To-Action (CTA):
The CTA button should be enticing and strategically placed to make visitors click through to the next step of the purchase.
Users usually expect a loading time of 2 seconds; hence you need a fast and reliable hosting service. We also ensure that your images and content are optimized for speed.
Mobile traffic accounts for maximum percentage of online traffic. Your website must be responsive and optimized so that it is readable on a mobile or tab.
Credibility and trustworthiness can be showcased through client testimonials, awards, partnerships, and other authentic social proofs, to build trust and confidence in your brand.
For keeping up with changes in Google algorithms and SEO, your website must be regularly audited.
Investing in your website design improves conversions. Our experienced team of Kolkata-based digital marketing firm understands website design, SEO, and digital marketing strategies- we have proven techniques that have delighted our clients with outstanding results.
Digital Piloto, June 18, 2021
Think more traffic and leads. Think about us.